Welcome to Fruita, Colorado!


Named after the fruit trees William Pabor envisioned when he founded the town in 1884, Fruita now thrives in its historic role as an agricultural and business center. Winner of the Governor’s Smart Growth and Development Award for four consecutive years, the city’s charming “hometown” character and extraordinary quality of life are sure to captivate you.

Located in Mesa county, off Interstate 70 at exit 19, Fruita is energized by the Colorado River and its breathtaking surroundings, highlighted by the Colorado National Monument. From its diverse economic base and world-class sports and leisure activities to its bountiful fields of agricultural crops, Fruita’s offerings are abundant.


Mission: Growing our community one business at a time by cultivating creative and successful partnerships

Business Spotlight – Nexgen Promotional Products

Quality in a service or product is not what you put into it. It is what the customer gets out of it. Nexgen Promotional Products is a full service promotional product distributor offering a variety of decoration methods including corporate apparel, screen printing,...

Governmental Affairs Committee Update

Governmental Affairs Committee Update: On February 13, 2018 the Fruita Chamber’s Governmental Affairs Committee took action on the following bills: Chamber Supports: HB18-1004 Continue Child Care Contribution Tax Credit HB18-1069 Reclaimed Water Use for Toilet...

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